1. Overlay in an editor
Export your Pika clip and place your PNG logo, watermark or text on top in CapCut, Premiere Pro, DaVinci Resolve or Canva. It's exact and the same in every frame. Steps below.
There are two ways to brand a Pika video. You can let the AI build your logo or words into the scene, such as a logo reveal, a sign or a title card. Or you can lay the exact file on top as an overlay or watermark. This guide covers both, with the current Pika apps to use and step-by-step instructions for a clean, consistent watermark.
Pika's apps generate and edit video with AI. That makes them great for creative branding: a logo forming from particles, your brand name on a shop sign, or a product shot with your packaging. But AI redraws what it sees, so small details like letters or a fine logo mark can shift.
When something must be pixel-perfect and identical in every frame, add the original file afterwards in a video editor. That applies to a watermark, a legal line, a price or a URL.
Good news on watermarks: Pika's current plans, including the Free plan, export without a Pika watermark. Any watermark on your video is one you add. Using the video for business needs a plan with a commercial license (Starter and above).
| What you want | Best method |
|---|---|
| Corner watermark / bug | Overlay in an editor |
| Exact logo, URL, price | Overlay in an editor |
| Animated logo reveal | Video Studio reference or Pikaframes |
| Logo on a sign, shirt or screen | Video Studio reference or Pikadditions |
| Title card / headline | Image Studio, then animate |
| Captions for speech | Dynamic Captions app |
Export your Pika clip and place your PNG logo, watermark or text on top in CapCut, Premiere Pro, DaVinci Resolve or Canva. It's exact and the same in every frame. Steps below.
Attach your logo in Video Studio and @mention it in the prompt so it appears on a product, sign, screen or in a logo reveal.
Use a scene as the first keyframe and a clean logo card as the last, and Pikaframes animates the transition into your logo. See Pikaframes.
Upload an existing video plus an image, such as a logo sign or branded product, and Pika blends it into the scene. It can only add things, not remove them.
Create a title card or end card in Image Studio with a text-strong model like Ideogram, fix any typo with Edit Image, then animate it.
Burn word-timed, animated captions into a talking video. See embed text and graphics.
Make your video in Pika (Video Studio, Pika 2.5 or H3 Flex) and download the finished MP4.
Export your logo as a PNG with a transparent background. A white or single-colour version works best on busy footage.
Put the Pika clip on the main track and the logo on a track above it in CapCut, Premiere Pro, DaVinci Resolve or Canva.
Move the logo to a corner, keep it small (around 8 to 12% of the frame width), and lower its opacity to about 40 to 70%.
Add a handle, URL or call to action as a text layer in a clean, readable font.
Make the logo layer cover the whole clip, then export at the same resolution and aspect ratio as your Pika video.
| Platform | Aspect ratio | Safe watermark spot |
|---|---|---|
| TikTok / Reels / Shorts | 9:16 | Top corner, clear of app buttons and captions |
| YouTube | 16:9 | Bottom or top right |
| Instagram feed | 1:1 or 4:5 | Any corner, with some padding |
The current Pika apps that help you put branding into the video itself.

Attach your logo as a reference and @mention it in the prompt.

Animate from a scene into your logo card with 2 to 5 keyframes.

Make title cards, end cards and posters with text-capable image models.

Correct misspelled words or swap graphics on a still before animating.

Start from your real product photo so packaging and labels stay true.

Turn a product image into a short ad, then add your exact logo end card.
App images © Pika, from pika.art. Credit: Pika (pika.art).
Attach your logo in Video Studio and refer to it as @logo, or put short text in quotes.
Attach your logo as a reference.
Brand placement in a real-looking scene.
Keep words few and in quotes.
Attach the logo, describe the product.
A small, semi-transparent corner logo protects your video without distracting from it.
Consistent placement and size make your videos instantly recognisable.
AI handles one to three short words best. Put long or exact copy in an overlay.
Don't add other brands' logos without permission. See branded content best practices.